Creator affiliate and brand-deal network
you need ties creator payouts to retail-media budgets, reported to have driven $1.1B+ in sales for partners including Walmart and Samsung.
you want the creators you already have tracked and paid per view — free plan first, then $22/mo, unlimited team members, no annual contract.
Howl does not publish pricing — you request a quote. Howl publishes affiliate commission and creator-payout mechanics (instant same-day pay, no minimum payout threshold) but discloses no figure anywhere — vendor or third party — for what a brand pays to run a program on the platform; both its brand-facing page and its affiliate portal route only to 'Get Started' and application forms.
Howl publishes nothing to annualise, so nobody outside a sales call can tell you the twelve-month figure. For reference, twelve months of Sway9 Starter is $264, and you can see that number without speaking to anyone.
Third-party reported, not confirmed by Howl · source. Pricing in this category changes often — confirm with the vendor before you commit.
Howl is a creator-first affiliate and brand-deal network (formerly at planethowl.com) connecting creators to retail-media budgets and elevated commission deals with brands like Walmart and Samsung. The first number you hear will not be the last one. Why teams keep looking:
Where Howl quotes you a price after a sales call, Sway9 charges on how many creator accounts you track and nothing else. It picks up every TikTok and Instagram post from creators you already work with, refreshes them automatically, and computes spend and effective CPM as the views arrive — the reconciliation Howl leaves you to do by hand.
Try Sway9 free →It runs on a subscription plus a cut of creator payments rather than a negotiated quote, and unlike Howl it publishes what it costs.
Awin alternatives →It runs on per-booking pricing rather than a negotiated quote, and unlike Howl it publishes what it costs.
Skimlinks alternatives →It runs on a subscription plus a cut of creator payments rather than a negotiated quote, and unlike Howl it publishes what it costs.
Levanta alternatives →It runs on per-booking pricing rather than a negotiated quote.
Mavely alternatives →| Feature | Sway9 | Howl |
|---|---|---|
| Starting price | Free plan, then $22/mo | Demo-gated — no published pricing found for brands |
| Free plan | Yes — 3 accounts, 100 credits/mo, no card | No |
| Contract | Month-to-month, cancel any time | Quoted, terms unconfirmed |
| Pricing model | Priced on tracked accounts, never on seats | Custom quote |
| Team members | Unlimited on every plan | Negotiated per contract |
| Time to first tracked post | Minutes, self-serve | After a demo and a contract |
| Auto view tracking (TikTok & Instagram) | Yes | Varies by plan |
| Pay-per-view CPM & spend automation | Yes, built in | Not the core model |
The contract is the product for some buyers, and Howl is the stronger pick when the job is one of these:
If that is the software you are actually shopping for, Howl is the better buy and nothing on this page should talk you out of it.
Yes. Sway9 has a free plan with 3 tracked accounts and 100 credits a month, with no credit card and no expiry. Howl does not offer a free plan.
Demo-gated — no published pricing found for brands, as reported by a third party rather than published by Howl, checked 2026-08-22. The full breakdown is in the pricing section above.
Sway9. Howl quotes you a price after a sales call; Sway9 is priced on tracked accounts and computes spend and effective CPM as views come in, so nothing is reconciled by hand. There is a free plan, and paid plans start at $22/mo with unlimited team members.
Sway9 is month-to-month and you can cancel any time. Howl bills quoted, terms unconfirmed.
Beyond Sway9, the closest comparisons are Awin, Skimlinks, Levanta, Mavely. Each targets a different job — Awin for global affiliate marketing network, Skimlinks for content monetization affiliate network, Levanta for amazon creator affiliate network, Mavely for creator affiliate and rewards network.
3 tracked accounts and 100 credits a month, for as long as you like. Upgrade from $22/mo only when your roster outgrows it.
Try for free Cancel any time · unlimited team members on every planHowl publishes no rate card, so every figure above is attributed to the third party that reported it and was checked on 2026-08-22. We would rather show you a sourced estimate and say it is an estimate than present a guess as fact.